How to Drive Workplace Productivity in a Virtual Office
In last month's newsletter, I discussed workplace delegation in light of the technological innovations that allow us to reach halfway across the world if desired to find ideal outsourcing providers. But in truth, you can apply this whiz-bang technology to employees in just about any category. Given access to reliable channels of instant communication, you no longer have to keep team members close at hand in order to maximize team and personal productivity.
The virtual office, administered and maintained via cyberspace, has truly come into its own. Your virtual assistant can live in Michigan and your receptionist in Florida, while your prestigious professional address may place you in downtown Manhattan, even if you run everything from your home in the Hamptons. When managed properly, this scenario can work well, since it cuts business costs to the bone, while maintaining the necessary professionalism.
But with every worker just a phone call or email away, a virtual office doesn't work the same way as the old-fashioned kind; in fact, it can exaggerate certain issues managers have always faced, while providing new ones to deal with. So how do you drive workplace productivity in the virtual office of this brave new world?
The Right People, Right from the Start
As with any work group, you first face the challenge of finding the right people to fill the slots in your virtual office team. Arguably, your greatest difficulty will possibly be an inability to meet your new employees in person before you hire them. Telephone and web-cam interviews can make up the shortfall, but they don't offer the sense of intimacy you get from occupying the same room with someone. If nothing else, you miss a lot of their body language.
On the other hand, since they probably won't work directly with you or most of your other team members, their personalities may not matter much to you. In the end, the value of any employee boils down to the kind of results that person can deliver. Can they provide high-quality work on time? Carefully check their references and feedback to tease out this information before you take them on, and if you can't immediately find it, dig deeper until you do.
Many of us hire virtual contract workers through online employment platforms like elance.com and guru.com and odesk.com. As a buyer, you hold most of the cards, since the providers pitch to you; you can then consider them at your leisure. But exercise caution during the selection process. Don't yield to the temptation of selecting the cheapest provider, or the one who presents the slickest pitch, unless they really do offer the best deal. Otherwise, you may end up disappointed--and you could end up spending more money. As the old saying goes: measure twice, cut once.
Finally, take care to match up your employee's skill sets as you hire them, with each individual complementing the others and filling in the gaps in their technical expertise. You can't always engineer a perfect fit; but if you work to get it as close as possible, you'll have an easier time coordinating the group later. Try for some overlap, too, so you can have backups for those times when someone calls in sick or has to deal with a personal emergency.
Scheduling
A virtual office need not follow a traditional schedule--and probably can't, especially if your employees live in different time zones, much less on different continents. Don't assume everyone can make themselves available at any particular time. 2 PM in Chicago works out to 1 AM in Mumbai. Even in the U.S.A., time zones can present problems, as three hours separate the eastern and western seaboards.
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